Louis Vuitton Haute Horlogerie

Louis Vuitton

Courchevel
Mar 2023
Louis Vuitton placed its iconic trunks in a 1,500 m2 chalet in the heart of Courchevel to celebrate the annual launch of its High Watchmaking collection. The six-story chalet was transformed and Vuittonised to provide a warm and luxurious experience for guests: immersive spaces, permanent collection showroom, pop-up Men’s club, sales lounges, cinema, spa. Exclusive lunches and dinners punctuated the stay.
The whole showroom was adapted to the brand’s identity.
A “vuittonised” ski gondola.
Time is a luxury, but these timepieces are real works of art.
Permanent collection showroom.